Based in Brisbane, Andy Pudmenzky is a marketing consultant with over two decades of experience in web technologies, marketing, graphic design, theatre audio / visual and event management. | More...
I recently had the pleasure of presenting at the Self Storage Association of Australasia’s (SSAA’s) 2018 Convention, which was held at the Brisbane Convention & Exhibition Centre. My presentation, titled […] Read More
This post is certainly a little different from my usual Marketing or CX (Customer Experience) pieces, but a number of people have asked me about this over the years, so […] Read More
Now that we understand the importance of the customer journey and have mapped our touchpoints with an emotional state, it’s time to make some improvements – but where to start? […] Read More
A recent We Are Social Global Digital Statshot shows that over 51% of web visits are now performed on mobile, with an Ericsson report from June 2017 highlighting that video […] Read More
Part 2: Creating Content and Driving Emotion Touchpoints and Content In Part 1, we looked at the importance of the customer journey and outlined the stages a customer moves through as they […] Read More
A Customer Journey is the term given to the complete experience that a customer goes through when interacting with your company and brand. While many companies spend time reviewing parts […] Read More
In early 2016, Google CEO Sundar Pichai announced that 20 percent of queries on its mobile app and on Android devices are voice searches, with this number predicted to be […] Read More
Most of the time the ideas for my posts come from random moments of inspiration while waiting for something (be it the coffee machine or traffic lights), but today’s post […] Read More
Self storage industry valuer, Malcolm Collins, recently wrote about freehold property worth. In his piece, Malcolm spoke of the traditional ‘real-world’ assets that one needs to consider when evaluating property […] Read More
Your current and past storers provide a wealth of information to you as part of their storage journey with you. By analysing these storers, you can learn a lot about […] Read More
This article was written for the Self Storage Association of Australia, and[..]
It takes Google a few weeks to recognise & completely index new[..]
I recently visited Japan (via a three-day stopover in Singapore) with some[..]
